P.I. aw15/16

daniela ponto final by Daniela Duarte


It's Pure Imagination!

It is about the start of something new. It is about building something from nothing, from a blank sheet. It's Nothing. It's the surronding enviroment, it's the influences, the expectations. It is the Whole!

This collection has an urban language inspired by the 90's silhouette and selected fabrics, and also for the choice of grafic prints from the early 2010's.

The human body is understood as a homogenious construction. The modeling base is male, so the body language is unisex.

Cotton, viscose and polyester are the main fibres of the tissues. Color palette: black, green and white, with yellow, pink and blue to contrast.


Pre-ordering your P.I.AW15/16 piece garantee that you get it before they have been put out for sale in stores, as they are produced in a very small amounts. After payment, you will receive an email confirmation of the availability of your size. However, if your size it's not available, you will be refunded shortly.


Photo: Nelson Valente

Styling: daniela ponto final

MUA/HAIR: Benny Amaral

Model: Maria João Cunha (http://www.centralmodels.pt)

Special thanks to Weekend Barber Shoes (http://www.weekendbarber.com/) and Oliva Creative Factoy (http://olivacreativefactory.com/wp/)